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	<title>Five Minute Productions</title>
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	<link>http://www.fiveminuteproductions.com</link>
	<description>We help you get and keep the ball rolling!</description>
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		<title>Signature Keepsakes Packaging Case Study</title>
		<link>http://www.fiveminuteproductions.com/signature-keepsakes-packaging/</link>
		<comments>http://www.fiveminuteproductions.com/signature-keepsakes-packaging/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 22:06:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Packaging]]></category>

		<guid isPermaLink="false">http://www.fiveminuteproductions.com/?p=604</guid>
		<description><![CDATA[Client’s Needs: Signature Keepsakes is a picture frame made of metal that allows people to etch messages and signatures via a specially designed pen. The packaging needed to show the beautiful metal frame while still showing some aspect of how &#8230; <a href="http://www.fiveminuteproductions.com/signature-keepsakes-packaging/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div style="float: left; margin-right: 15px;">
<img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/signature01-packaging-300x300.jpg" alt="Signature Keepsakes, wedding products, wedding package design, frame design" title="signature01-packaging" width="200" height="200" /><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/signature02-packaging.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/signature02-packaging-300x300.jpg" alt="signature keepsakes, signable metal frame, wedding gift packaging design" title="signature02-packaging" width="200" height="200"  /></a><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/signature03-packaging.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/signature03-packaging-300x300.jpg" alt="Signature Keepsakes, packaging design, advertising design, advertising, branding" title="signature03-packaging" width="200" height="200" /></a>
</div>
<p><strong>Client’s Needs:</strong></p>
<p>Signature Keepsakes is a picture frame made of metal that allows people to etch messages and signatures via a specially designed pen. The packaging needed to show the beautiful metal frame while still showing some aspect of how people would use it.</p>
<p><strong>Five Minute Production’s Solution:</strong></p>
<p>The nature of this product made this package design a little challenging. The frame, as previously stated, allows people to etch directly onto the metal which is a somewhat foreign concept to guests at special events. the traditional manner is to have a guest book which people sign but this takes that concept and wraps it around a picture of the event creating a timeless keepsake that can be displayed like any other photograph. The solution was to create a heavy duty box that surrounded the frame while leaving a die cut across the face allowing people to see the metal. People do love shiny things. However we needed to create a film that would cover the metal, without diminishing its shine, that would protect it from scratches and scrapes.</p>
<p>This also left very little room on the front surface for explanation as to how the product should be used. this was addressed by leaving sections in the corners that left just the right amount of room for a simple visual explanation. The back is completely dedicated to how it can be used and why it is a more elegant solution to the traditional guest book. The elegant purple color was chosen as a sign of prosperity and elegance and is carried through the package. All the scroll work was drawn to add that extra &#8220;wedding&#8221; impact to the piece.</p>
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		<item>
		<title>Dipe N Go Packaging Case Study</title>
		<link>http://www.fiveminuteproductions.com/dipe-n-go-packaging-case-study/</link>
		<comments>http://www.fiveminuteproductions.com/dipe-n-go-packaging-case-study/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 21:52:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Packaging]]></category>

		<guid isPermaLink="false">http://www.fiveminuteproductions.com/?p=598</guid>
		<description><![CDATA[Client’s Needs: Dipe &#8216;N Go is a portable baby changing station that secures to the back of your vehicle. It is designed to roll up and be portable for anyone who has an infant and still wants to go out &#8230; <a href="http://www.fiveminuteproductions.com/dipe-n-go-packaging-case-study/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div style="float: left; margin-right: 15px;">
<img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/dipe01-packaging-300x300.jpg" alt="Dipe-N-Go, baby products, baby design, baby needs" title="dipe01-packaging" width="200" height="200"/><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/dipe02-packaging.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/dipe02-packaging-300x300.jpg" alt="Dipe N Go, packaging front, packaging design, Dipe N Go box, box design" title="dipe02-packaging" width="200" height="200"/></a><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/dipe03-packaging.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/dipe03-packaging-300x300.jpg" alt="Dipe N Go, display design, advertising, graphic design, packaging layout" title="dipe03-packaging" width="200" height="200"/></a><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/dipe04-packaging.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/dipe04-packaging-300x300.jpg" alt="Dipe N Go schematic, Dipe-n-Go packaging, dipe-n-go" title="dipe04-packaging" width="200" height="200" /></a>
</div>
<p><strong>Client’s Needs:</strong></p>
<p>Dipe &#8216;N Go is a portable baby changing station that secures to the back of your vehicle. It is designed to roll up and be portable for anyone who has an infant and still wants to go out and do things without being concerned for the often lacking sanitary conditions of a public changing area. They needed a package that reflected that as well as the fun active nature of the product itself.</p>
<p><strong>Five Minute Production’s Solution:</strong></p>
<p>Pulling colors that complimented the overall color options of the Dipe &#8216;N Go product was the foundation for this package design. The soft yellow overall color of the box reflects the yellow from the logo while not contrasting with the contained frabric, which comes in a variety of color options. The large image used on the front of the package not only clearly demonstrats what the product is but also includes a car as well as a happy mother and child. This reinforces the concept of how much easier the Dipe &#8216;N Go can make someone&#8217;s life who is on the go. And, as the product is geared more towards women then men, it shows a positive interaction between a mother and her baby.</p>
<p>The side and back panels are used for more in-depth information about the product including it&#8217;s dimensions, cleaning requirements and other aspects that a user might be interested in before purchasing. In its totality the package was designed to hold the product without bowing or swelling once the product was inside. It is also designed to stand on it&#8217;s own or hang from pin in the store. This maximizes the retailers options for displaying it, especially since shelf space is one of the biggest concerns for buyers.</p>
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		<title>BinkiBear Packaging Case Study</title>
		<link>http://www.fiveminuteproductions.com/binkibear-packaging-case-study/</link>
		<comments>http://www.fiveminuteproductions.com/binkibear-packaging-case-study/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 21:44:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Packaging]]></category>

		<guid isPermaLink="false">http://www.fiveminuteproductions.com/?p=596</guid>
		<description><![CDATA[Client’s Needs: BinkiBear, a company with a line of products that combines the comfort of a stuffed animal with the a pacifier, needed a box that would show their products to customers and still offer a level of protection for &#8230; <a href="http://www.fiveminuteproductions.com/binkibear-packaging-case-study/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div style="float: left; margin-right: 15px;">
<img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/binkibear01-packaging-300x300.jpg" alt="BinkiBear, children toys, stuffed animals, packaging, box design" title="binkibear01-packaging" width="200" height="200"/><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/binkibear02-packaging.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/binkibear02-packaging-300x300.jpg" alt="BinkiBear, packaging design, advertising, point of purchase design" title="binkibear02-packaging" width="200" height="200" /></a><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/binkibear03-packaging.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/binkibear03-packaging-300x300.jpg" alt="BinkiBear, packaging layout, layout design, graphic design, advertising design" title="binkibear03-packaging" width="200" height="200" /></a>
</div>
<p><strong>Client’s Needs:</strong></p>
<p>BinkiBear, a company with a line of products that combines the comfort of a stuffed animal with the a pacifier, needed a box that would show their products to customers and still offer a level of protection for the stuffed animal itself.</p>
<p><strong>Five Minute Production’s Solution:</strong></p>
<p>Because of the nature of a stuffed animal it was essential when designing this package that the customer be able to feel the softness of the animal. As you have undoubtedly seen, most stuffed animals do not actually have a package. They are just packed onto the store shelves for people to handle and see. However, this product is not only a stuffed animal but also a holder for a child&#8217;s pacifier. This presented two problems: 1) the pacifier needed to be sealed in its own protective container to keep it free of germs and 2) it needed to have some protection so people couldn&#8217;t just rip the pacifier out of the package. It was for this reason a box was designed for the products.</p>
<p>The box design is fairly simple on the surface. It is just a straight forward box with a die cut out of the front. But, the die-cut was designed specifically to show a maximum amount of the product, allowing the consumer to feel how soft it is, while having a good portion  of the product covered by the box itself. This section of the packaging is where the plastic bag, which holds the pacifier portion of the product, is stored and secured to the inside of the box. The color scheme was designed to be bright and eye catching to children and adults alike luring them in when surrounded by &#8220;package free&#8221; stuffed animals.</p>
]]></content:encoded>
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		<title>New Reach Shaver Packaging Case Study</title>
		<link>http://www.fiveminuteproductions.com/new-reach-shaver-packaging-case-study/</link>
		<comments>http://www.fiveminuteproductions.com/new-reach-shaver-packaging-case-study/#comments</comments>
		<pubDate>Mon, 23 Jan 2012 01:23:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Packaging]]></category>

		<guid isPermaLink="false">http://www.fiveminuteproductions.com/?p=591</guid>
		<description><![CDATA[Client’s Needs: A package needed to be designed for the New Each Shaver product. This product is an extension handle for everyday razors designed to help people with back problems or other needs where bending could be problematic. Five Minute &#8230; <a href="http://www.fiveminuteproductions.com/new-reach-shaver-packaging-case-study/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div style="float: left; margin-right: 15px;">
<img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/newreach01-packaging-300x300.jpg" alt="New Reach Shaver, new reach clamshell, clamshell design, clam shell packaging" title="newreach01-packaging" width="200" height="200"/><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/newreach02-packaging.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/newreach02-packaging-300x300.jpg" alt="new reach, shaver package, female packaging design, pink design" title="newreach02-packaging" width="200" height="200" /></a>
</div>
<p><strong>Client’s Needs:</strong></p>
<p>A package needed to be designed for the New Each Shaver product. This product is an extension handle for everyday razors designed to help people with back problems or other needs where bending could be problematic.</p>
<p><strong>Five Minute Production’s Solution:</strong></p>
<p>Using a clamshell design Five Minute Productions created a simple attractive package design which allows the viewer to see the entire product. Because of the dimensions of the product, a long cylindrical tube shape, the package design needed to maximize what ultimately would be an awkward amount of space. The main focus of this product was to be an &#8220;As Seen on TV&#8221; style product meaning it needed to have quick hit information and be as simple a presentation as possible.</p>
]]></content:encoded>
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		<item>
		<title>HipLeash Packaging Case Study</title>
		<link>http://www.fiveminuteproductions.com/hipleash-packaging-case-study/</link>
		<comments>http://www.fiveminuteproductions.com/hipleash-packaging-case-study/#comments</comments>
		<pubDate>Sun, 22 Jan 2012 02:28:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Packaging]]></category>

		<guid isPermaLink="false">http://www.fiveminuteproductions.com/?p=565</guid>
		<description><![CDATA[Client’s Needs: HipLeash needed a package design, specifically a clamshell, which could both hold their leash product as well as display it in an attractive and alluring manner. Five Minute Production’s Solution: The key to any leash package design, or &#8230; <a href="http://www.fiveminuteproductions.com/hipleash-packaging-case-study/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div style="float: left; margin-right: 15px;">
<img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/hipleash01-packaging-300x300.jpg" alt="HipLeash, dog leash, packaging, clamshell, package design " title="hipleash01-packaging" width="200" height="200" /><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/hipleash02-packaging.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/hipleash02-packaging-300x300.jpg" alt="HipLeash, package insert deisng, B2C advertising, graphic design" title="hipleash02-packaging" width="200" height="200"/></a><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/hipleash03-packaging.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/hipleash03-packaging-300x300.jpg" alt="HipLeash, dog walking tools, packaging design, illustrations" title="hipleash03-packaging" width="200" height="200" /></a><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/hipleash04-packaging.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/hipleash04-packaging-300x300.jpg" alt="HipLeash, panel design, packaging graphics, leash graphics, clamshell design" title="hipleash04-packaging" width="200" height="200"/></a><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/hipleash05-package.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/hipleash05-package-300x300.jpg" alt="HipLeash packaging design, clamshell for dog leash, attractive package artwork" title="hipleash05-package" width="200" height="200"/></a>
</div>
<p><strong>Client’s Needs:</strong></p>
<p>HipLeash needed a package design, specifically a clamshell, which could both hold their leash product as well as display it in an attractive and alluring manner.</p>
<p><strong>Five Minute Production’s Solution:</strong></p>
<p>The key to any leash package design, or any product which requires holding, is showing the product in a way that displays how it is handled and manipulated. With a clamshell package it becomes very expensive, relative to other clamshell designs, to have the product exposed allowing the user to manipulate the product. Pricing increases when the clamshell has significant molding, like a hole around the handle. For this reason we designed a multi-layered set of inserts which would properly display the handle of the leash. There is a high impact insert that crosses in front of the leash with a simple designed background panel for the front. On the backside of the package there is a third insert which conforms to the shape of the clamshell which gives all the vital information pertaining to the product. Using simple images to display the function as well as a close-up up shot of the leash we were able to create a relaxed feel to the package which only enhances the use of the product.</p>
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		<item>
		<title>Covast Trade Publication Ad</title>
		<link>http://www.fiveminuteproductions.com/covast-trade-publication-ad/</link>
		<comments>http://www.fiveminuteproductions.com/covast-trade-publication-ad/#comments</comments>
		<pubDate>Tue, 17 Jan 2012 01:11:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Print]]></category>

		<guid isPermaLink="false">http://www.fiveminuteproductions.com/?p=561</guid>
		<description><![CDATA[Client’s Needs: Covast needed a single print ad for a trade publication in their industry. The added needed to be text heavy and direct viewers to explore their website. Five Minute Production’s Solution: Using the colors from their website and &#8230; <a href="http://www.fiveminuteproductions.com/covast-trade-publication-ad/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div style="float: left; margin-right: 15px; width: 200px;">
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/covast01-print.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/covast01-print-300x300.jpg" alt="Covast, trade publication advertisement, print ad, print collateral, advertising" title="covast01-print" width="300" height="300" class="alignleft size-medium wp-image-562" /></a>
</div>
<p><strong>Client’s Needs:</strong></p>
<p>Covast needed a single print ad for a trade publication in their industry. The added needed to be text heavy and direct viewers to explore their website.</p>
<p><strong>Five Minute Production’s Solution:</strong></p>
<p>Using the colors from their website and generating a very &#8220;Web&#8221; look and feel was the key to this print ad. The grid like layout of the design gave an immediate sense of a web based service while also allowing for a large graphic to be used on one side. The bridge was chosen to visually expand upon the nature of Covast&#8217;s dynamic web services while the text explains a little about their services as well as their company.</p>
]]></content:encoded>
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		<item>
		<title>HellaHandle Tri-Fold Brochure</title>
		<link>http://www.fiveminuteproductions.com/hellahandle-tri-fold-brochure/</link>
		<comments>http://www.fiveminuteproductions.com/hellahandle-tri-fold-brochure/#comments</comments>
		<pubDate>Tue, 17 Jan 2012 01:05:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Print]]></category>

		<guid isPermaLink="false">http://www.fiveminuteproductions.com/?p=556</guid>
		<description><![CDATA[Client’s Needs: HellaHandle needed a tri-fold brochure explaining the benefits of their product and targeting the snow sports enthusiasts the product is targeting. Five Minute Production’s Solution: The dynamic nature of the HellHandle product allows for a visual impact not &#8230; <a href="http://www.fiveminuteproductions.com/hellahandle-tri-fold-brochure/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div style="float: left; margin-right: 15px; width: 200px;">
<img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/hellahndle01-print-300x300.jpg" alt="HellaHandle, tri-fold brochure, print collateral design, advertising, branding" title="hellahndle01-print" width="200" height="200" /><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/hellahandle02-print.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/hellahandle02-print-300x300.jpg" alt="HellaHandle, snow boarding design, sport design, advertising design" title="hellahandle02-print" width="200" height="200" /></a><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/hellahandle03-print.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/hellahandle03-print-300x300.jpg" alt="HellaHandle, tri-fold layout, advertising layout, print collateral, sales material" title="hellahandle03-print" width="200" height="200" /></a>
</div>
<p><strong>Client’s Needs:</strong></p>
<p>HellaHandle needed a tri-fold brochure explaining the benefits of their product and targeting the snow sports enthusiasts the product is targeting.</p>
<p><strong>Five Minute Production’s Solution:</strong></p>
<p>The dynamic nature of the HellHandle product allows for a visual impact not necessarily attainable by other products on the market. Because snow sports, especially snowboarding, is still considered an alternative sport there was a need to have imagery within the print collateral which displayed this effect. By incorporating various snowboarding images as well as the diamond plate steel pattern in the background of the main text field we gave the brochure just the right amount of alternative impact without making it beyond the clients comfort level. We believe it is always important to maintain some level of comfort from our clients in the work we produce so that they feel confident distributing our collateral.</p>
]]></content:encoded>
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		<title>Innovolt Sales Sheet</title>
		<link>http://www.fiveminuteproductions.com/innovolt-sales-sheet/</link>
		<comments>http://www.fiveminuteproductions.com/innovolt-sales-sheet/#comments</comments>
		<pubDate>Tue, 17 Jan 2012 00:57:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Print]]></category>

		<guid isPermaLink="false">http://www.fiveminuteproductions.com/?p=552</guid>
		<description><![CDATA[Client’s Needs: Innovolt is a company which provides high quality energy surge protection. They needed a sales sheet to present to buyers which portrayed their sense of protection and quality. Five Minute Production’s Solution: The dynamic nature of their logo &#8230; <a href="http://www.fiveminuteproductions.com/innovolt-sales-sheet/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div style="float: left; margin-right: 15px; width: 200px;">
<img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/innovolt01-print-300x300.jpg" alt="Innovolt, surge protection, sales sheet, print colalteral, print design" title="innovolt01-print" width="200" height="200"/><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/innovolt02-print.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/innovolt02-print-300x300.jpg" alt="Innovolt Sales Sheet, print design, advertising material, sales collateral" title="innovolt02-print" width="200" height="200"/></a>
</div>
<p><strong>Client’s Needs:</strong></p>
<p>Innovolt is a company which provides high quality energy surge protection. They needed a sales sheet to present to buyers which portrayed their sense of protection and quality.</p>
<p><strong>Five Minute Production’s Solution:</strong></p>
<p>The dynamic nature of their logo at the time, they have since gone through a re-branding, presented a  made the design of this sales sheet fairly straight forward. Using the lightning bolt as a eye catching visual element essentially determined the layout and impact of the piece. The bold bolt using almost have the visual area of the piece reinforces the impact and security of the company&#8217;s products while also simply and directly showing what they do. this particular sales sheet was for the products shown on the page and some powerful words were incorporated to explain how their products are superior to other surge protection options.</p>
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		<title>Legal Goddess Network Tri-fold Brochure</title>
		<link>http://www.fiveminuteproductions.com/legal-goddess-network-tri-fold-brochure/</link>
		<comments>http://www.fiveminuteproductions.com/legal-goddess-network-tri-fold-brochure/#comments</comments>
		<pubDate>Tue, 17 Jan 2012 00:50:41 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Print]]></category>

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		<description><![CDATA[Client’s Needs: Legal Goddess Network needed a brochure to explain their services and appeal to women in the legal profession. It needed to cover the basics of what the organization provides as well as a description of the founder. Five &#8230; <a href="http://www.fiveminuteproductions.com/legal-goddess-network-tri-fold-brochure/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div style="float: left; margin-right: 15px; width: 200px;">
<img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/LGN01-print-300x300.jpg" alt="Legal Aid, Legal Goddess Network, tri-fold, brochure, print design, advertising" title="LGN01-print" width="200" height="200" /><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/LGN02-print.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/LGN02-print-300x300.jpg" alt="Legal Goddess Network, tri-fold brochure, print collateral, design, graphic layout, advertising" title="LGN02-print" width="200" height="200" /></a><br />
<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/LGN03-print.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2012/01/LGN03-print-300x300.jpg" alt="Legal Goddess Network, women, advertising, print material, brochure design" title="LGN03-print" width="200" height="200"/></a>
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<p><strong>Client’s Needs:</strong></p>
<p>Legal Goddess Network needed a brochure to explain their services and appeal to women in the legal profession. It needed to cover the basics of what the organization provides as well as a description of the founder.</p>
<p><strong>Five Minute Production’s Solution:</strong></p>
<p>As an organization that targets a specific niche, in this case women in the legal field, the brochure needed to convey a sense of image and substance that would appeal to this target demographic. Because the Legal Goddess Network also is about a sense of balance and spiritual womanhood the brochure also needed to have a strong visual presence in that regard. Using an integration of imagery and words we were able to present all the relevant information to the viewer while conveying a strong sense of spiritual being and self awareness. The flow of the piece is achieved by spanning the print gutter with various imagery as well as a reinforcement of the organization&#8217;s logo.</p>
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		<title>Kapelli Sales Sheet</title>
		<link>http://www.fiveminuteproductions.com/kapelli-sales-sheet/</link>
		<comments>http://www.fiveminuteproductions.com/kapelli-sales-sheet/#comments</comments>
		<pubDate>Tue, 17 Jan 2012 00:00:07 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Print]]></category>

		<guid isPermaLink="false">http://www.fiveminuteproductions.com/?p=544</guid>
		<description><![CDATA[Client’s Needs: Kapelli, the only hidden ear muff for women, needed a sales sheet to present to buyers which explained their simple, yet complex, product. The concept of an ear muff is a straight forward and simple thing to explain &#8230; <a href="http://www.fiveminuteproductions.com/kapelli-sales-sheet/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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<a href="http://www.fiveminuteproductions.com/wp-content/uploads/2011/05/kapelli01-print.jpg"><img src="http://www.fiveminuteproductions.com/wp-content/uploads/2011/05/kapelli01-print-300x300.jpg" alt="Kapelli, ear muffs, product collateral, sell sheet, marketing collateral, print material" title="kapelli01-print" width="200" height="200"/></a>
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<p><strong>Client’s Needs:</strong></p>
<p>Kapelli, the only hidden ear muff for women, needed a sales sheet to present to buyers which explained their simple, yet complex, product. The concept of an ear muff is a straight forward and simple thing to explain to people, however one which is covered in hair and designed to blend in with a woman&#8217;s hair style is a little more complicated.</p>
<p><strong>Five Minute Production’s Solution:</strong></p>
<p>Because of the nature of the Kapelli product we needed to explain visually what the Kapelli product does and how it works. Therefore this particular sales sheet is very image heavy. Along the top of the sales sheet is a multiple step image series showing how the Kapelli is put on. Underneath it are two images which show the front and back of the product. Since this particular sheet had to have so many unique images it was designed to be in a grid like pattern. Each segment showing or explaining a different aspect of the product. </p>
<p>It was necessary to minimize any verbal explanations for this product as it would make it seem far more complicated than it actually is. For this reason there is a short list of bullets along the right side breaking down the benefits of the product and how it is far superior for women than other ear muffs on the market. Finally, as a touch of pop imagery, a screen capture of the product as it appeard on the Kathy Lee and Hoda morning television program.</p>
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